That wasn't the intent.
The true intent: "In a long manifesto posted alongside the stolen ALM data, The Impact Team said it decided to publish the information in response to alleged lies ALM told its customers about a service that allows members to completely erase their profile information for a $19 fee."
Impact Team's manifest is that AshleyMadison is fraudulent at business practices (e.g. charging people extra for profiles that were never deleted) and that's why the Impact Team is embarrassing the company.
I understand this is emotionally charging but don't twist the intent around to, "The Impact Team believes the members on Ashley Madison are guilty of the crime: marital infidelity and thats why they're leaking the 10GB Database."
Stick to the facts when opining, Thomas :).