I've gone from viewing the people in the database as maliciously motivated cheating jerks who deserved their outing to complete lame asses I simply feel sorry for. Very few of the women on the database were actually real. They charged for deleting data and never did. Every successive revelation makes the AM users look like chumps and AM employees look like incompetent fools.

I would have thought such a security breach would have taken down the entire business model but nope they're still going. I'm sure a lot more senior staff will have to step down in order to rebrand at some point so they can distance themselves from this disaster.