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I dunno how real the story is, but this bring to mind the exchange between Disney and Microsoft over who should be paying the other. Either Disney for using MS video formats, or MS for using Disney content.

The whole thing basically heads face first into net neutrality territory.

That said, back during for pay phone services the service got paid by the telco, and then the telco added the cost to the callers bill.

So should perhaps my ISP bill me for my Netflix viewing, rather than me paying Netflix directly?

Why would link aggregators be paying? Who pays them then?

Agreed. I'm actually starting a link aggregator (http://www.filter.news) and would love to implement this in the future. Besides supporting quality journalism, I think the signaling could be important as well.