Ogo, a new take on personal transportation
ogotechnology.com
ogotechnology.com
One thing I noticed about the video introduction is the speaker is explicitly talking to the viewer as if he or she is not the target audience, e.g. "while you and I may take this for granted ..." and "the disabled are exactly the same as you and me ..."
And I guess that for a disabled person it would be a huge psychological win to have able-bodied people looking with envy rather than sympathy at their means of locomotion.
If you lived in a warm climate and work was 10km or less away with bike lanes........this would appear to be an interesting choice? Or worked on a large warehouse floor where you constantly moved between areas etc.
I think this video is aimed at reaching out to the people around the disabled person who might currently be adapting their lifestyle to suit the requirements of the disabled's present assistive device, and could be convinced to advocate to the disabled person based on the increased autonomy/decreased dependence it would lend them.
And it looks cool. Completely the opposite feeling of watching someone on a Segway, which could make even the coolest person look like a mall cop.
That's an curious association - I assume this is because only mall cops (and tourists) tend to use it nowadays? :).
I can see how they could be useful for things like malls and factory floors, in a similar way a kick scooter is. But you know what? Kick scooter is even cooler! The speeds you can achieve on a good concrete surface are exhilarating!
Perhaps the best thing is that able-bodied people will feel jealous when they see it.
TIL that Paul Graham has never ridden a motorcycle.
When riding a motorcycle, your left hand is used for clutch control, your right hand is used for both front brake and throttle control, your left foot is used to shift and your right foot controls the rear brake. Your arms control the front wheel's angle, which creates lean, and balance must be maintained by your whole body at all times:
- https://www.youtube.com/watch?v=ysQThqrpI1c#t=0m40s
Motorcycling is hard work; thus the multitude of fitness regimens for motorcyclists:
- https://rideapart.com/articles/introductory-strength-trainin...
- http://www.soundrider.com/archive/tips/motorcyclist-workout....
- http://www.askmen.com/sports/bodybuilding/the-motorcycle-wor...
Ofcourse, even driving a car in a competitive manner requires good fitness.
[0] Rode a sports bike for many years and attended multiple days of track school and visits to the track.
Source: Rode various motorcycles for ~10 years.
It feels slightly unsafe though, just a bit.
You'd probably need to ask a regular wheelchair user, though. Do wheelchair basketballers use seatbelts?
In my mind, that's a huge negative, because it makes it a lot harder to get insurance to even partially cover the cost.
https://en.wikipedia.org/wiki/IBOT
https://en.wikipedia.org/wiki/Medical_device#Class_III:_Gene...
[1] I buy the argument of being constantly trying to balance. These sets of muscle are rarely trained yet very very impact-ful on both body and mood.
To me, this is part of the appeal. Abled folks get to do all sorts of slightly unsafe things: skateboarding, motorcycling, etc. Why should disabled folks be tied to ultra-regulated, super-safe electric wheelchairs with absurdly slow governors?
The edgy vibe is what makes this cool (for me). I'm allowed to choose to ride a motorcycle (which could leave me stranded / kill me / etc). Disabled folks should also be allowed to choose their own calculated risks.
I have, and they suck. But the main reason they suck is because they've been neutered so they're useable for a wider range of people.
Many people who use electric wheelchairs also have problems with fine motor control, seizures, etc. so the joystick has a lot of filtering with associated slow response and staggered acceleration.
I know people in wheelchairs who otherwise had no problems with fine motor skills that had electronically-minded friends help them to upgrade the chairs and replace the control unit. Those wheelchairs go fast after some modding.
Wheelchairs usually occupy the same space as pedestrians - this was a big failing with the Segway, they're not allowed on pavements (aka sidewalks) - in the UK at least - as they're powerful and relatively heavy vehicles. Presumably at least a part of the design is to protect the wheelchair users surroundings and people nearby.
[1] http://www.copenhagenize.com/2008/02/elderly-mobility-in-cop...
But at the end of the day they most optimal recipe for success still is
1) Find a real problem 2) Build a solution 3) Start selling
There are alternatives to growth-hacking and content marketing and what other tricks are out there.
Just look around you there are real problem everywhere where the solution doesn't need a marketing budget. It just needs to make itself known. And it's revenue from day one.
Love every single second of this.
Think about what it means to "hack" on something.
Today we often use the term to describe a programmer working feverishly on his software project "hacking away".
But based on your use of the term ("growth-hacking") we can see that it can often be used in the sense of hacking a problem into something more manageable. Jury-rigging, taking a smart shortcut, duct taping things together. Working smart, not hard [1]. Is that not what most of the people here are aiming to do?
So let's not get offended that someone else's hack is different from your own.
You admit that selling is important, and yet a good solution "doesn't need marketing", because I suppose the product sells itself? This board is filled with hard-earned lessons from fellow hackers who had a great product but no market(ing), and ultimately failed.
This "ogo" product is certainly not getting revenue from day one.
Just observing that a lot of talk both here on HN and in the media is about finding ways to get your product into an overcrowded market, in front of an audience trying to explain why our product is better than the competitors and often without any way to monetize that. It has it's own merits of course.
I was simply positivity surprised that there are still some people who find what I consider real problems and try to solve them. Without all the bells and whistles because the problem they solve is fundamental enough.
He was saying that this product showcases a lot of thoughtful development to solve a problem that a non-trivial number of people have that can't really be solved through marketing shortcuts. And I think we both know exactly the sort of marketing shortcuts he/she is talking about - the apptification of everything, the hype endemic in software product launches, the VC blogosphere. That sort of hack doesn't apply here at all. Taking a Segway as an inspiration or starting point for this product? Maybe that's the hacking you're trying to associate with by posting this. But that's not what he was talking about.
OP is saying what a breath of fresh air it is to see someone sink such time and effort into making a well designed solution to an actual problem, and that kind of effort creates marketability commensurate to the development.
I used the rubric of "hacking" to demonstrate that there is a middle road--between inflated valuations/expectations and pure engineering prowess--that will ultimately create life-changing solutions to problems.
Think about Apple's successful products: They did nothing new compared to what was already on the market. But by creatively removing features they made their products more marketable and ended up changing the world.
I'm not so sure you didn't. You keep bringing the conversation back to "hacking", and I'm really unclear as to why. Are you trying to equate hacking to product design? Because neither Apple nor Segway were hacking anything - they both saw a consumer experience they wanted to deliver, and then designed a product that was supposed to deliver it. Both companies took a focused, highly planned approach to delivering their respective experiences. That's just about as antithetical to the "try this and see what happens" hacker mentality as it's possible to get. The only real difference between your examples was the size of their respective markets. (I say that because the few people that buy Segways tend to be outspoken about loving them. Or maybe that's just Woz.)
Now, if the question you were trying to bring up in the first place was "Do we have any indication that the product designed here actually has some appeal to its target market?", I would find your statement a little more credible.
I think there's a shift that hardware oriented entrepreneurs might mine for some ideas.
Around web 2.0 time there was a shift where people got more comfortable with the internet. They used real names, and pictures without expecting this would inevitably lead to serial killers at the door. Facebook worked because people agreed to tell the internet their name. Online dating went mainstream. Twitter, Linkedin, all sorts of sharing become common. The interesting part is that the technological trends like were only part of the picture. Cultural shifts were just as important.
Tech is cool now, that's the new trend. Where a calculator watch in the 90s would get an 8 year old beat up, todays equivalents are status symbols. Interestingly, glasses became cool in recent years.
So, ideas might be found by looking over old technology that is uncool and seeing if it can be re-imagined as 2015 tech. A regular electric wheelchair is uncool. This segway thing is cool.
One real obvious device to think about Apple-ising is hearing aides. Hearing aids are so uncool 80 year olds don't want to be seen with one. They are all about being small, flesh colored and "invisible." I think there's a decent chance a bright green large ear piece might be cool.
And speaking of hearing aids… Can hearing aids improve the hearing of non impaired people. Can you get better than normal hearing from a hearing aid?
> Hearing aids are so uncool 80 year olds don't want to be seen with one. They are all about being small, flesh colored and "invisible."
This might be true for older populations but kids can get brightly coloured hearing aids and moulds[2]! When I was first being fitted for HA's (at age 32) my audiologist assumed I would want the least visible model possible but I opted for larger more visible behind the ear models...I want people who I interact with to be able to see that I have hearing loss. People tend to get annoyed if you ask them over and over to repeat themselves but are generally much more patient if they know you are hard of hearing.
[1] Just FYI The term hearing-impaired is somewhat offensive to some people (not me) who prefer hard-of-hearing or deaf, or Deaf
[2] https://www.google.ca/search?q=kids+hearing+aids&num=30&sour...
I think this may change soon. It will almost certainly change if a device targeting non-impaired gets any traction.
Wearing glasses is, for lack of a better term, 'normal'. I don't know the statistics but probably a quarter of the population has impaired sight (I'm one of them). Additionally in the majority of cases it presents no handicap at all once corrected - often it results in acuity above the average.
that's clearly false. maybe "hundreds OR thousands of dollars.
One thing here is speed.
UK Highway Code says "Powered wheelchairs and scooters MUST NOT travel faster than 4 mph (6 km/h) on pavements or in pedestrian areas." [https://www.gov.uk/guidance/the-highway-code/rules-for-users... - "must not" IIRC means it's illegal with reference to UK legislation].
Yeah, just like your car MUST NOT travel faster than the posted speed limit. Nothing says it can't be capable of doing so in other areas though.
It seems a bit harder to sell than speeding a few mph above the limit in a car; but in either case those that want to flout the law are able to, you are right.
That will work for people whose core muscles work, and don't flop or twitch. Which is not everybody. But still a nifty thing.
I don't think it's meant to be a one-size-fits-all wheelchair.
Independent of the answer I feel that this can also be applied with any human beings (with disabilities or not) and cars.
You're right. However, I suspect there are a lot of people who want this precisely because it's an electric wheelchair that's not been designed for the lowest common denominator.
Most of the electric wheelchairs seem to want their target market to be "all disabled people". This means you have to limit the speed, agility, control sensitivity, etc. so even people with (say) Cerebral Palsy can control them without putting them in danger.
There is a market for disabled people with full arm control and no proclivity for seizures who just want a fast, efficient way to get around. Right now I think the most popular way is to buy an electric wheelchair and mod it, but there's probably a market there for an off-the-shelf solution.
Excellent speech, excellent copy, short presentation. Is it legal not to write one's address and privacy policy?
On the other hand, being European, I... applause him for not displaying the (mandatory) cookie header.
The problem you need to solve is getting the insurance companies and Medicare to pay for your device. You need lobbying and certifications and all that bureaucracy. No matter how mediocre your product is, you can then sell it like hotcakes.
Also, is this how New Zealand accent sounds like?
Some people can't tell where he's from. ;)
[1] http://www.infobel.com/en/newzealand/ogo_technology_limited/...
http://www.digitaltrends.com/cool-tech/ogo-two-wheeled-wheel...
A trite and cheesy observation... it seems we are trying to make machines learn to walk and humans learn to roll :)
All in all I think the product/idea are great.
In retrospect, it's a bit surprising they never enhanced it to operate hands free like this - it was made by the same folks as the segway and feels like a natural evolution.
His response was "the people who designed this have obviously never been bound to a wheelchair". I think I was in 9th or 10th grade at the time, so I don't remember his reasoning, but I remember the disdain for the invention.
Any iBot users out there that could chime in?
At least for simple navigation I think the tech is mature enough to make it today. Just make sure to avoid obstacles and people and find your way from A to B.
Couple that with the Google car fitted with an automatic docking station and you have an almost complete system of transport.
Imagine dropping something and instinctively leaning over to catch / retrieve it.
https://www.youtube.com/watch?v=OcuSHwdmxM0
(I'm probably going to get downvoted for this, but hey, I like to live a little)
Maybe they'll exist by the time I need one.
I mean, it looked like a wheelchair to me, but hey it's the 21st century, sometimes it feels like all bets are off. :/
But I do not consider myself qualified on this topic, as I have no idea how far the obesity problem has gone in the US.
EDIT nevermind, I'm being stupid here. Too much coffee probably. Commenters below are right.
People choose immediate gratification over long-term solutions all the time.
I'm also thinking the general public wouldn't be interested in something that makes them look disabled.
this is pretty awesome for someone who is disabled/old/obese and the idea that you use the core muscles would be great for obese users who can't walk or ride a bike.
This was in Rome which isn't known for its nicely paved streets.
I remember Michael Kaplan (a Microsoft guy, regularly linked from the old new things/Chen for character set/encoding/unicode stuff) praising his iBot in quite some posts.
https://www.google.co.uk/search?q=wall-e+hover+chairs&tbm=is...
Obviously having underlying psychological problems that need treating if you get yourself into that severe obesity, something that can be fixed completely if given the right treatment.
It doesn't help that I'm hovering around 501 karma :-)
Seriously though I'll never use downvoting (apart from say, racist, homophobic, rude and extremely wrong comments) because I think it's bad for discussion; if your aim is blandness then I would say that downvoting is great but I still maintain that a comment with lots of people in disagreement (for it and against it) is an interesting comment, one that would probably add to the discourse.
I try not to downvote for mere disagreement, though. There has to be something more to the comment that makes it not merely disagreeable, but a net negative to conversation. In this particular case, the Wall-E association serves to further the stigma for the disabled by emphasizing laziness, when part of the design for this device is to reduce stigma by creating a cool wheelchair.