My immediate reaction on seeing this is "You know, 9/11 actually happened and real people died". The Oculus here is giving the possibility of a sort of Disneyland ride experience for 9/11. And that's utterly tasteless.
Of course, this sort of thing is bound to happen as television has already led the way into a decent into utter tastelessness.
The team linked to their LinkedIn profiles and you can see that they roughly seem to have gone to universities in around 2010. Assuming they were 18 when they did that it means they were 9 years old when 9/11 happen IRL. It's probably just another historical event to them.