Original Microsoftie on how Windows got its name
thehmccompany.com
thehmccompany.com
Google is a made up word that derives from Googol, but how many people would have heard of Googol. Twitter has always seemed a dumbass name to me, although this is down to my personal subjective opinion. IBM has no meaning because it is an acronym and most people will not know what the letters stand for.
If the product is good the name will stick no matter what. The writer spent a lot of time working on the name but we will never know if the OS would have been just as successful with a different name. I suspect the name had nothing to do with it.
Naming is more important than you think. No doubt a great name won't fix a bad product, and a bad name won't hurt a great product too much, but outside those extremes, I think it helps to have a catchy, unique sounding name, that isn't too ridiculous sounding. If I feel silly or stupid saying a product's name (or an open source project's name), I'm not likely to recommend it unless it's just over the top awesome, which most things aren't.
I didn't. I imagine my mom probably didn't, though she would say "that makes sense". My uncle most likely doesn't. I imagine my tech friends don't know, either.
It was not about just making the OS popular, it was about forcing the press to refer to the MicroSoft brand every time one of their product was mentioned. Likewise for Word.
You could have started by calling it "Microsoft Web" or "Windows Browser", but ultimately dropped that just like you did with Word or Windows.
You wanna fade into vanilla background deliciousness.