I clicked on an ad that led to this site once and was immediately displeased to find myself immersed in what seemed like a 90s web scam.
I clicked the ad because it seemed to be advertising a handheld GPS for pennies on the dollar, but when I clicked through the auction for that item had ended and some (probably fake I decided) person had won the item.
It's smart of Arrington not to associate with these guys. They are very intentionally misleading, and I think Arrington cuts them and their VC backers way too much slack . Everyone involved in this venture should be ashamed of themselves, or at least of how the business is being run.