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I don't think enough users care enough about privacy for there to be a massive market there. If not why didn't more people switch to DuckDuckGo or Diaspora?

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"DuckDuckGo has recorded a 600% rise in traffic enjoyed in the wake of the Edward Snowden revelations two years ago."

http://www.theguardian.com/technology/2015/jun/17/duckduckgo...

Well, DuckDuckGo is still not there in search quality. Meaning you need to "fall back" to Google in some cases

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