If it takes you more than a few days to put together a basic analytics platform and reporting system, you're a script kiddie.

Not hard to track page hits, time on, time off, and arbitrary events.

EDIT:

Seriously? Folks, it's a table for analytics events, a few SQL queries to do basic reporting (at least in Postgres), a little bit of client-side JS to post the events, and a bit of server-side code to create the routes and maybe display the report page.

I guess if it doesn't include Kafka, Mesos, Kubermetes, Neo4j, and Docker, it isn't delivering business value.

ffs.