There's no problem either way. If you want that big paycheck, enjoy ad tech or high-frequency trading. I'm not judging you.
But if you come into a start-up, both the founder and the employee should be clear that more money can be made elsewhere. The start-up is for someone who wants that romantic lifestyle. They still will earn plenty of money, but no, it won't be as much as you'll make at [insert-huge-company-here], and that's OK.
It sounds like Box dude from the story had a very cool experience building a company from 50 people to 1,000. I'm sorry all he thinks he got out of it are his stock options.