No, no thoughts to sell it. I'd open-source it before I'd do that. It's not complicated when you break it up into two steps.
Step 1: An if/else-heavy script that will take in a few parameters (for us it's city, a server type, and a numeral for naming) and build a clean server with all of the needed keys populated.
Step 2: A "yum install"-heavy script passed into the clean server, that builds everything needed from scratch, sending status emails throughout the build process.