Try a different example, because art appropriation is pretty well-developed. http://www.theverge.com/2015/5/30/8691257/richard-prince-ins...
Meaning it is (or was) not, at the time the issue arose.
Additionally, in a legal context it is "more complex" because the artist marketed these as vignettes of his Instagram feed. To prove copyright infringement, one would establish copyright ownership of the artist's feed. Who own's a particular user's Instagram feed -- the user, Instagram, or is it shared copyright of all entities listed within the feed? To enforce copyright the latter would need to be true since the artwork is marketed as part of a social media feed.