They don't fail because they value activities and productivity over sleep, they fail because of a lack of self respect required to do good by their body. Oftentimes this leads towards other unhealthy habits such as overeating and drug use. The number one cause of sleep apnea? Being overweight. Along with that many people can't sleep without some form of drug (alcohol or otherwise).
A person can easily interact and thrive in this society without causing detriment to their health and/or sleep.