You can't really accuse a vendor of lock in just because his product is priced lower than it would cost you to do it yourself.
Per (not authoritative, obviously) wiki:
"In economics, vendor lock-in, also known as proprietary lock-in or customer lock-in, makes a customer dependent on a vendor for products and services, unable to use another vendor without substantial switching costs."
I agree with this. It shouldn't require that the service is purposefully preventing you from changing; lock-in can occur because a service offers advantages that prevent changing by virtue of some other cost.
If I say I'll pay you $1 if you sit in my office for an hour, you can't say that you were "locked in" by me, if Mary offers you $2 to sit in her office, you can walk over to her office and get more money.
You can backup/restore and run your database on basically any hosted service so switching costs are trivial here.