Right, this will naturally happen for most people, but if you're mindful of this effect you can work to curb it if you choose.
There are people in the top 1% who "feel poor" - because they live in expensive homes, drive luxury cars, feel the need to send their kids to the most expensive private schools, and have friends who own yachts - and there are millionaires who basically live like they make $80,000. I would aim more toward the latter (although obviously going too far in that direction can be unhealthy too).