Which is a shame, because it'll be to their own detriment (as it will be for the music industry again, if 'stars' persist in exclusivity for streaming rights) when people revert back to torrents (as one comment here has already stated). The fact is, most people are prepared to pay for a VOD and/or music service. We just don't want to pay for 3 of them. Money aside, it just isn't convenient. "Can we listen to The Beatles? Yes, I'm not sure whether it's on cassette, CD or vinyl, so search through all three collections, then make sure the appropriate player is plugged in. If it's not there, we'll need to look at buying the minidisk. Or shoplifting it."
Anyway, I appreciate the point of the article wasn't purely a rant about VOD/DVDs, and it was a point well made.