Conventional desktop and personal search is limited to keywords or exact dates. Humans are not great at remembering those. We're using IBM's Watson, Imagga and our proprietary algorithms together to understand your files. For example; if you took a note about Pablo Neruda, Remember knows he's a poet and you can simply search for your "notes about poetry". If you're looking for a video from the skiing trip you took, just search for that "skiing video from last winter".

Next step for us is to make Remember train itself. Currently you have to teach the faces of people in your life by manually tagging photos in order to organise by face. We're working on using social media data that's already available. Remember will learn your girlfriend's face out-of-the-box because once you connect to Facebook, it will look for your relationships and use your girlfriend's public photos to learn her face all by itself.

All in all we belive this is "intelligent search".