> Silbermann helmed the process, bringing his kids by the office on the weekends while he checked in on the team as they raced to transform Pinterest into a sleeker, faster service.
At least all the usual management anti-patterns were followed.
TLDR: Made things faster, added culture specific fonts/design and recommendations (eg: US wants are different than Japanese, etc)
> But really, the point is to make Pinterest much bigger by making it less of a big deal—less flashy, easier to use, and more of a utility.