I've had the opposite experience (and posted about it here before). Since I joined Prime last year, I've had issues with the guaranteed 2 day shipping taking 3-4 days or sometimes a week. I don't live in the backwoods either; I'm well within the Atlanta metro area (though not quite inside the perimeter). Before I joined Prime, even a non-Prime eligible item would tend to arrive in 1-2 days.
I did call Amazon about the issue several months ago, and they offered me gift card credit equal to the non-Prime shipping cost of all shipments that didn't meet the guaranteed date, and since then I've only had one late shipment. It definitely pays to contact them about it; I know from working for a company that sells on Amazon that the customer is treated like royalty whenever there's an issue, whether it's with Marketplace or Amazon direct sales.