> The algorithm comes from Moscow-based NTechLab, which recently boasted it bested Google’s recognition software at MegaFace, a technical challenge hosted by the University of Washington.

It's a bit baffling to me why University of Washington was trying to accelerate this capability. I'm all for pure academia, but this is just fingerprinting someone's face. The real tech is in being able to map a face from a 2D image, so why not make the contest about that?