Thats the issue, you paid money for the book, it's the business model the author used to make writing the book worthwhile.
Historically the Internet doesn't seem to support content producers this way.
A system that lets willing participants opt out of ad-viewship for direct micropayments. Wait a second, I think what I'm describing is close to the new 'Flattr' -- but still not quite it. Let the users choose between micropayments or ad-viewership.
* looks at flattr * will have to poke into that.
edit: why not a combination? Micro-pay at a minimum value (say a couple cents) to get no ads. Click more than once to add more payment % to that site.
I saw a few of these sites back then when the discussion flared up the first time, but haven't seen any since.
Some people whitelisted, some subscribed, some boycotted. Besides, at best, you can only make it hard to hide ads / content. If data is transferred, data can be manipulated, and data can be ignored.
I'd suppose the end-state of adblockers is something that does a rendered-page analysis to detect content, rather than looking at code / origin of info.
Maybe there would always be people who "steal", but are they really so many that it would hurt?
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