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it's pretty simple by nature, convenient but easy for big, already established companies to replicate it in a heartbeat, especially with the man power, smarts, and data that they have.

Sounds like you have a pretty good reason not to pursue it?

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I Disagree. Whether the idea is trivial or not, it's the execution that determines the outcome.

But you cant execute it alone right? So you are relying on someone you get to work on the cheap to out execute a big corp? I wouldn't invest in that.

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