I too found the landing page a bit lacking. The video's(which I don't normally watch but this looks like something I may use so I made an exception) main two use cases were literally "...like if something happens, do some action" and "...advanced users can use integromat to setup complex and very advanced integrations".

To the power users that are your target market these examples are basically vacuous and not useful at all. After watching the video I felt like I was no more informed as to the possibilities of the product. I assume this product integrates disparate products into a web based version of automator(apple's version of this locally) so something like "If someone praises or blasts you on twitter, have it posted to your slack 'way to go' channel or your customer service line instantly" or something like that. as the old saying goes... sell the sizzle not the steak.

Thanks. As a note to the site admins, I'd suggest making that page much more prominent. It's basically the first information I was looking for after the tagline -- what does it really do?