With that in mind, a question for the buyer - What do you understand about the business that the seller doesn't that makes this seem worth while? And for the seller - What aspect of the business makes it a target for sale rather than growth?
> What do you understand about the business that the seller doesn't that makes this seem worth while?
We were guessing that the seller was getting too busy running his day job at Drip to devote enough time to Codetree. It seemed reasonable because we'd been following Drip via Rob Walling's podcast and blog for years and Drip sounded like it was doing well.
We'd been in a similar spot with a previous business we sold. A seller may want to sell for a variety of reason, not just because the business is destined for failure.
But broadly, we think the PM market is huge, GitHub is huge and seems as good a partner as you could want given the platform risk, if "Software is eating the world" is true (we think it is) then the # of devs is only going to increase and they're going to need tools. And we're devs and love serving devs. So it was a good fit.