To be clear, #Sarcasm :)
Google's genius, isn't so much what they do. It's also that they've lowered the bar when it comes to expectations. They understand that designing and building products is relatively easy. The unknowns are in time knowable.
On the other hand , reality-based humans drive Google crazy. They are, evidently, to be avoided at all costs.
In that context, it's "interesting" how it's working out for Google+, eh. Surprised?