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2 things

1. about 80 red flags of why this is a scam, yet 92,000 affiliates. Just shows how peoples greed will let them ignore the little things.

2. its an amazing combination of crowd-sourcing and network marketing. I can see lots of interesting problems being solved like this in the future.

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I'm curious as to what you think the scam is. Just based on the information given in the article, the only money apparently changing hands is the company giving participants money, not the other way around. And if the company is paying for the information, it would seem reasonable to assume that they think they have a way of monetising that information...

But maybe I'm missing something...

I think you missed the part about how "joining the service is "100 percent free," but members are urged to pay $130 for software that makes it easier to enter the license plate numbers and for a package of travel discounts."

"Joining the service is "100 percent free," but members are urged to pay $130 for software that ..."

"But they stand to profit significantly if they convince friends and family to join -- a classic multi-level marketing ploy."

I think that they will try to sell the informaton, but if it is not possible, this can be transformed into an unwanted pyramid scheme.

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