I hope the couple of sites who have been doing these multi-day releases swiftly see that they are not getting people to the end of the story. I know I have read a few with posts in the 3/7, 1/7 ranges but I haven't touched a multiday article with 7/7.
More clicks is more money I guess, but it seems ironic with the pump and dump scheme as the subject of this article. Pump the article with the first 3 things, dump it with the last 4 that nobody reads.