This whole discussion reminds me of how all MySpace content was destroyed in a rash corporate decision years ago. Just like that, five years of the most popular social networking site on the World Wide Web and all its history were wiped out:

http://activehistory.ca/2013/06/myspace-is-cool-again-too-ba...

Unfortunately, the Internet Archive was only able to get the non-logged-in version of the site. All those loud, obnoxious profile pages users spent endless hours working on? We only have oral histories now to remember them.