Wouldn't there be easier things to sell then instead of bitcoin? Like iTunes credit or pre-paid phone codes? There has to be a reason beyond "look we're a generalized automated point of sale!" to choose bitcoin?
Contrast that with bitcoin - no corporations to deal with, no government rules®ulations and paperwork - all you really need is an Internet connection and and simple digital signatures.
So no - I don't think iTunes or pre-paid phone codes are easier to sell than bitcoin.