In our experience the vast majority of the money into the system is from arbitrageurs. We've been fighting these guys for a long time.
Here's a better solution, now in private beta: http://pubsub.publir.com/
Here's a better solution, now in private beta: http://pubsub.publir.com/
Also,Your solution doesnt address the problem at the moment I am experiencing the pain. You need to win on intellectual grounds without the emotional drivers. Youll probably get some traction and users but never mainstream scale. its too disconnected from the pain point.
My idea/opinion, "charge a donation for sharing content." When someone feels compelled to share, they are seeking emotional validation, thats worth paying for.
Arbitrage by definition will stop working eventually. you are exploiting information assymetry and a market inefficiency.
Once better targeting is in place and mainstream advertisers crack the native cookie youll see the arbitrage die out like it did with Shopping comparison engines in adwords.
The "viral" and "slideshow forced pageview" sites will never be a net win in my opinion...
but a quality publishers who is ad supported running arbitrage with native can be a net win. (Although, I would quicker call that audience building than straight arbitrage.)
but, I agree. These single click ad arbitrage sites are pure evil and should be kicked off the native networks.