ASKHN: Revenue Model for Facebook Application

10 points·maheshs··3 comments

We want to design/develop a Facebook business application. But we are not sure how to get revenue out of it. Is there any FB application where people willing to pay. As this is a business application, advertise is not an option.

P.S. We will also the first user of this application.

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One common FB business model is to first create a free, hopefully popular Facebook application. Once you have an audience or a substantial userbase, you direct those users to a more powerful version of the application on your own website - specifically, a paid version.

In other words you use facebook to build popularity then redirect that popularity to a more traditional paid web app.

virtual goods are making zynga a ton of money on fb -- not sure how this business model would translate for your app?

If it's a thing where its utility grows as a result of an expanding number of business users, you could charge accordingly. 0 for the first year, then. If it takes off and provides businesses with utility, then charge something next year, or in 6 months or whatever. But you'd have to be upfront about this kind of business model, and maybe outline what future charges might be.

Also, is it of any utility to ordinary folks, small businesses etc? If so, freemium is an option.

tl;dr: need more info

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