That was set up to fail.
There was only one battery swap station. It was aimed at people commuting between LA and SF. Except:
- you had to book in advance to use it
- you had to pay a fee to use it
- it was set up across the street from a Tesla Supercharger
- despite ostensibly being for the commute between those cities, it was actually 15 miles away from the freeway, making for a significant detour
If I was Elon Musk and wanted to demonstrate how people would much rather use charging stations than any kind of battery swap program, I think the above is a pretty good example of how I'd set up my battery swap program (for failure).