And there are actually several drivers for the EPDC available. Two from freescale for the imx6 and imx7 (though there are some other improvements in the _v2, apart from imx7 support). There's also another one written by lab126, but I'm not sure if they actually use it. there's also some minor variations in the drivers in the different kernel branches and trees from NXP. And then you have the u-boot drivers. And I think there might be one in the bare metal SDK, but I haven't looked. And then you have the 5bit waveform support, which is a whole other story (with iffy GPL implications for some vendors I won't name).
And the display was designed based on our requirements, but we don't have any kind of exclusivity on it. there's already other devices coming out with it (you can find them if you google the specs, especially the awkward resolution we got thanks to the limits of the technology and our DPI requirement).