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Good feedback.

Yeah I was thinking the same thing - that companies who are self hosting are more likely to be engineering-oriented. Otherwise like you said it's just too much of a pain to handle it yourself.

May I ask, why did you self-host vs use an external service? To save money, for greater security and privacy?

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I believe we self-hosted because of privacy worries and the engineering culture (or myth that we can and should build everything).

Ultimately though, the business demanded to switch to something more robust and we went with Omniture.

I do believe that self-hosted is an option if it's easy to maintain and it also delivers on business features like reporting and data exploration.

Yeah I hear you. I run into the same issue - why pay if you can build it yourself.

Thanks for the insight.

Yeah but I believe successful companies are ones where they can figure out the right balance between buying and building.

Yeah I agree. It's a tough call sometimes.

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