It's nice to not have to touch any light switches ever, you walk into a room and the lamp just slowly fades into light.
I know how crazy this sounds (because I roll my eyes at people who say "I have a task on my phone" too), but it's not really very hard to do. I control everything through an HTTP message queue I wrote (https://github.com/skorokithakis/gweet/) and a simple Android app I... also wrote... and... I should get fewer hobbies.
Are you using PIR for motion detection? Did you layer any logic on top of that to keep lights from turning off if you're stationary for too long?
I am using PIR indeed, I just added a timeout of X minutes, depending on the room, where you just eyeball X to be long enough that there will be motion if there's someone in the room, but not long enough that the light always stays on.
Was not aware that there are actually useful NFC stuff. Last time someone showed it to me it was pretty meh and I've heard that Android had a terrible implementation (Beam something?). I might be living on old info but I so rarely see anything about NFC except for payments.
* I stuck one with my wifi password on the back side of a painting, so I just tell visitors who want wifi "touch your phone to the boat on the painting" and they get a prompt to connect to the wifi.
* I put one in the car to set all volume to max and enable bluetooth and launch the music app.
* I put one on the nightstand to trigger night mode in the house and silence alerts and stuff.
You can do various things like that, it's pretty useful.