Tim Cook says ‘great desktop’ Macs are in the works

I have a 2009 MacPro and Apple has marked it obsolete, so the latest OS won't install (without a little fiddling). I like the new MacPro (2013?) but the proprietary SSD socket is a real turn off as is having to buy two expensive CAD cards that I don't need. I was hoping the prices would come down on the used / refurb market, but they haven't very much.

I've all but stopped coding with it (Xcode); the app store is too saturated to have a realistic chance of making money without a massive marketing budget. I can't bring myself to buy an iMac without being able to use it as a monitor once it's obsolete. Perhaps the Apple allure has worn off for me.

I heard a rumor / theorem that Apple planned to announce iMac / Mac Pro upgrades during the last event, but pulled them last minute based on the strength of the Surface Studio launch the day before, as in "oh crap, we better come out stronger than this".

Which would make sense if you considered how 'off' the presentation was: a looong time for not very much announced, and 25 minutes of saying not very much before we even got to that one real announcement.

Oh how you have changed, Apple!

Vaporware announcements of future products?

A ship that leaks from the top?

And yeah, the Microsoft Surface Studio is the competition. Apple used to really own the high end, but I don't feel like they're winning this round.

Would love if the computer side worked like the phone side. New model with incremental updates shipping every year, on predictable schedule. I don't mean I would like to update so frequently, but it would make life easier when you don't need to think about getting the timing right.

Of course on the computer side Apple is pretty much dependent on Intel, so maybe this could not work even if they wanted to make it happen.

It seems to me that he is hinting that the iMac will receive updates, but not the Mac Pro. This makes sense since the iMac form factor is large enough for multiple disks, probably a powerful GPU (cooling?), etc. My Dad loves his Pro, would like to update, and likely will be disappointed.

He didn't acknowledge that Apple waits years and years to update its machines.

They seem so slow in releasing products, almost like they're short in resources.

How come the richest company in the world can't get some people together to build a handful of models more than once every 3 years..?

I think they will host a March Event for iMac "Pro" and iPad Pro. There are simply too much to stuff in for September. iPhone, iOS and EarPod.

I really wish they do a MacPro that fits in Racks. There are market for it.