> ...Have you never cooked a meal for yourself or something?No? I try to cook most of my meals. In fact, I prefer it over eating out. I'm not convinced it is fiscally optimal though, but I'm okay with paying the premium for my preference.
> which are amortized over time
Like I pointed out in my other comment, simply having a small kitchen in San Francisco will cost you $2 per meal (assuming you eat three meals per day in it), on average. And that amount per meal goes up if you ever decide to skip a meal or eat away from home on occasion. That is not an insignificant amount when prepared meals are also available in the single digit range.
> Maybe if you insist on comparing cooking to your hourly wage it starts to look more competitive.
If we're talking a programmers wage, you can barely even get into the grocery store before you've accrued enough to pay for several McDonalds meals. Never mind the actual cooking, cleaning, etc. It's not even in the same ballpark of competitiveness. But, like I pointed out in the other comment, even if you only accounted for minimum wage, it barely gives you enough time to serve a meal before it is costing you money.
For a fair analysis, you do have to consider some amount. Maybe not the full amount that you would make at your day job, but something for sure. It is another opportunity cost, after all. If you are not including opportunity cost, you are not painting a true picture.
> As for McDonald's, well, if you want McDonald's-quality food you can do it cheaper.
I wouldn't get too hung up on McDonalds specifically. There are some decent mom and pop joints that will give you a good meal for even less than McDonalds. The point was to exclude $50+ a plate-type places, or whatever, as they are selling an experience that so happens to include food.