Developer risk profiles: why you won’t find a technical co-founder
hackernoon.com
hackernoon.com
For someone with a technical background it feels really hard to judge whether the other person, the one with the business vision has the combination of sales, marketing skills together with hustle and perseverance to really pull off the customer acquisition side of the equation.
This is the technical co-founder's fear that he/she will build something really great that meets the vision but the whole business development side of the equation will suffer. In various corporate settings I have met too many sales people who talked a good game but ultimately had more excuses than results. In a start-up I don't have the luxury of a sales team that is big enough to take up the slack and gradually weed out the people who cannot deliver.