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Very clickbaity title. This refers to BitTorrent Inc, the company, not the file sharing protocol.

Thanks. We've updated the title from “Unbelievable story of how BitTorrent failed”.

Well, that's probably why it says "BitTorrent Inc" in the title?

The original title was "Unbelievable story of how BitTorrent failed"

"Unbelievable story of how BitTorrent Failed" was the title a few moments ago.