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Twitter just lost one of their crown jewels; Fabric is probably the biggest mobile analytics platform out there.

s/lost/sold/

Twitter clearly decided that dev tools were a non-core part of their business. Meanwhile Google has been investing more heavily in becoming a platform company to compete with AWS, and also increasing their investment in mobile through Firebase.

It is also a bizarre buy.

Google has been building a competitor to fabric crash reporting. 6 months ago it was an MVP, but the version unveiled recently is pretty close to fabric.

I am not sure what they are buying here, it seems that google could sherlock everything that fabric does, especially since fabric is not that great in my experience.

Maybe it just illustrates that I am missing some info on why Google would get in such a buyout

As an example - we use Crashalytics at work. Even if Google built a parity product, we wouldn't have switched; Crashalytics was a known entity with few pain points. So if Google wanted our data (and others like us..) the only way to get that data is by acquiring Crashalytics. tldr: they bought it for the install base, not the product.

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