Sure. It's also true that some people live hours from a decent cinema. I don't really see the relevance.
What we're really seeing is that people don't like to lose something they had previously, regardless of how small. People who prefer 2D really are having fewer showings available, but the trade-off is choice, and allowing other people to actually experience their preference, which is a good thing.
Very often the only 2D option is the dubbed version—because kids, I guess—if any, because the other rooms are already split between subtitled and dubbed.