These documents can be used for notes about ideas, documentation, business plans, etc., etc.
Kinda like webpages, but with an easy-to-write interface, collaborative chat, and easy user access management.
Honestly, I thought the landing page showed that quite well.
It did leave me questions about if documents are interlinked like a wiki, and where and how they drew data for the graphs.
Honestly, not a bad idea when you think about it. It seems strange that we're still use word processors/pdfs in an increasingly post-paper world. The web, I think, solves a different problem, and in any case not everybody should have to be a web designer to be able to produce a good document for designed for computer-first consumption.
Pretty weird to name it after a printed medium if it is not primarily meant for printed media.
Not to mention that it's far from the first product named 'paper' in our tech bubble.
I like landing pages with lots of screenshots, showing how a problem is solved in a few steps. However, I tried to do that for my company and conversion rates dropped. So I had to give in to the marketing guy who was telling me to just focus on the benefits of using the product and not on how it solves it. Now our landing page has no screenshots and the conversion rates are great. Go figure.
screenshots mean nothing. Solve X with Y feature seems, to me, at least, to be best method to get people to convert.
Does anyone know the demographics of conversion-rates by age (within the same field) for their customers; I.E. if your a an [engineer] - how old are those that convert to [product] by [age]?
They took a ton of screen real estate just to show us pictures of people typing into non-descriptive text-editors and people use laptops.
It is really really hard to promote a basic text editor as something revolutionary.
Document-driven workflow management? Enriched-Wave-like collaboration tool?
BTW, why every. single. pitch. video. today has to have this huggy-feely-casual voice over?
Dropbox used to be good at simplifying things. If the landing page is this confused it doesn't bode too well Dropbox Paper.
s/Wave/Paper in this Wave obituary from 2010:
> Wave brought together elements of instant messaging, e-mail, microblogging, and collaborative editing in a single service that strongly emphasized concurrency and rich media. ... Despite its prodigious sophistication under the hood, the service never resonated with its target audience. Regular end users saw it as a mismatched amalgamation of disparate messaging paradigms blended together in a cumbersome Web-based interface.
https://arstechnica.com/business/2010/08/wave-cancellation-g...
It was the cumbersome Web interface that was the main problem, rather (the execution) rather than the concept.
The UI was clunky and the epitome of what happens when programmers design. Everything was jam packed into the screen so that it was immediately obvious what kinds of things you could do or how to go about what you wanted to do. It introduced a lot of concepts all at once, causing an unnecessary learning curve.
It's a small world. :)
As a long time user of hackpad, it's nothing more than a glorified document editor, and very simple at that, with meagre "shared editing" capabilities that we've had for decades, even in desktop apps.
(The main reason I stuck with it is it's faster to load than Google Docs, and I only care about basic editing).
The spiritual successor was OpenSocial gadgets, also now gone except in some corporate spaces.
At a certain level I wonder if this, like Google X, isn't more a recruiting tool than an actual product. Something to say "we do sexy things here".
How is this any different than trello?
I would never use Trello for something like that.