Making Google Data Studio Free for Everyone
analytics.googleblog.com
analytics.googleblog.com
https://analytics.googleblog.com/2017/01/the-new-google-data...
"Notes
Currently this connector does not support SSL. Be careful with the data you send.
If you database is behind a firewall, you will need to open access to the following IP addresses so that Data Studio can access your database:
64.18.0.0/20
64.233.160.0/19
[... cut 10 other addresses ...]
216.239.32.0/19"
How exactly did this make it into a public Google release?
Small products inside of a big company don't have to be independently viable. It seems like the natural conclusion to this setup, whether intentional or not, is that the big companies create monopolies in these niches by pricing out the competition. That's great for the consumer while everything's free and there are still alternatives. I'm not sure how this will play out in the long run though.
(Work on Google cloud big data)
We happily pay for Looker and get excellent support from them.
It'd take many, many years of hearing success stories with Google before I'd even consider moving off of Looker on to a competitive product by them and even then the switching costs would unlikely to ever be worth it.
I bet Microsoft is watching Google's moves here closely. Just as MS grew from Excel to PowerBI and AzureML etc., Google's cloud initiative would naturally grow from Spreadsheets to something like the above. Single-service startups and even the Tableaus of the world may be temporary noise: the $xxB goal is instead getting more gravity than AWS and MS for cloud data workflows. The monopoly play is create good-enough analytics software, make it free on the dimensions smaller companies like Looker charge for, and undercut by instead bundling into overall Google/Azure/AWS deals. Commodify the market but get more of it.
We looked into BI a few years ago for where we should leverage our client/cloud GPU tech, and decided BI was an execution sprint to $100M and then bail. So, while I wish the best to my (smart!) colleagues at Looker, Periscope, MapD, etc., we decided to go another way. And... Worth mentioning, we're hiring! ;-) build@graphistry.
The "what happens if Google comes into your market" threat is real. However, Google's size, bureaucracy, and poor support (they are making slow progress here) give smaller, more focused players the opportunity to out-innovate or simply offer an alternative to those wary of ecosystem lock-in.
It does make the little guys have to scrap a lot harder. In some cases it pushes technology forward. In others, the pricing pressure can starve innovative companies out of the game because "free*" is so compelling.
We are feeling the heat at http://www.reportdash.com
As others commented, the lack of secure connection/need to expose corporate DBs will have many IT managers dismiss Data Studio. Hope Google adds secure connectors.
I'm working with a client using Data Studio as viz and Google Sheets as source, and the marketing people love looking at both.
I was just saying a couple of months ago what a game-changer the Quicksight pricing would be[0]. Next time data visualization comes up for me, my first move will be to compare these two options and see if Quicksight offers any additional benefits over Google Data Studio.
But I can happily say, I'll not have to have another conversation with my boss about adopting an expensive data visualization tool.
If you're looking for affordable BI platform for startup, check out Holistics [0] (note: I'm cofounder), we are very tech startup-friendly, and our pricing starts at $49/mo for up to 5 users. Our customers range from 3-person shop to 600+ person unicorn startup.
You get up to 5 free reports. If you want to do this at a company level or larger teams, there is a link to contact sales.
Google Data Studio overlaps Fusion Tables, Sheets, Chart Tools and dozens of products like Amazon Quicksight, BIME, Tabeau, Rodeo, etc.
I'd have liked to see Google apply its UI to an accessible machine learning studio, democratize the tech, and really break some ground.
https://www.google.com/url?sa=t&source=web&rct=j&url=https:/...
Still not the same as reporting directly from a live datastore though :)
It only works for inserts, though.
[1] https://cloud.google.com/bigquery/streaming-data-into-bigque...