Rust is also giving the - to put it bluntly - idiots - who insist their application has to be written C or C++ "because it's fast" a better language without having to overcome that idiocy. I'm not sure if that's a good or a bad thing - it's beneficial in the short term, but letting idiotic attitudes towards performance persist seems like storing up trouble for the future.
For the people who genuinely need manual memory management Rust is a major breakthrough. But those people are such a tiny niche as to not be worth worrying about. People who claim to need manual memory management are overwhelmingly likely to be in the previous category.