I wish Musk hasn't said that he's not going to make a car that's cheaper than $35,000. I know he wants to add Level 5 Autopilot and whatnot by default on these cars, but he really needs to get to the $20,000 range at least. That's where the real mainstream is, and not just in the U.S. either. EVs will go mainstream when they cost $10,000-$20,000.
It may take another decade to get there, but if Musk doesn't build such a car others will. It's just that I would've preferred a Tesla car to put pressure on the quality of the competitors as well.
[1] http://www.zerohedge.com/news/2015-10-21/goodbye-middle-clas...