A lot of people first learned about Lisp from him. In fact, I bet more people learned about Lisp from him than anyone else.
Your comment prompted me to do a Google search on Gardner and Lisp. Are you sure you don't mean Douglas Hofstadter, Gardner's successor as Scientific American columnist?
http://www.nytimes.com/books/97/07/20/reviews/hofstadter-the...
No doubt about it, Gardner is credited by a lot of mathematicians in roughly my generation as their inspiration for studying mathematics.