Perhaps there was no model to begin with then, no? That 40% doesn't magically disappear. The cost is borne by the "contractors" themselves. In software development that usually means charging a lot more than a salaried employee costs because you aren't guaranteed work all the time and you need to cover your own benefits.
Building a business on forcing people into slavery would be profitable in some circumstances. Building a business on finding free gold coins buried in the ground would definitely be profitable. Doesn't mean you have a sustainable business.
W2 costs breakdown: 56.8% Caregiver, 1% Margins, 18% Onboarding, 7% Recruiting, 3% Merchant Fees, 15% (Benefits, Taxes, Benefits).
If we take their data at face value, it looks like about 28% of the cost is Cruft picked up from the W2 model and is not benefiting either the company or the caregiver.
Yes, I imagine those poor, hapless caregivers saying things like "My lifelong dream has been to work 80 hours a week with no overtime and no health insurance, and this damn nanny-state government is getting in the way of my achieving it!"
There's a reason why the 1099 racket is getting shut down, and it's because abused and exploited workers don't have that as their lifelong dream.
The additional costs of payroll taxes, overtime, paid sick leave, minimum
wage regulations, benefits and health insurance, unemployment tax, workers
comp insurance, and potential for lawsuits in a highly litigious industry
put us in heavy handcuffs.
God forbid he treats employees like people who may get sick and need to see a doctor, or who get minimum wage, or take responsibility for their screwups, or ...Basically, he had a good time when he could pretend employees were contractors, pay his employees 1099, and compete against people paying W2, but the party ended.