I think a huge part of it will be when it becomes really really obvious that Uber will never be able to IPO, the employees there will have to leave. The gravitational pull of the sunk cost fallacy (with respect to any exercised options the employees have) will be overwhelmed by the need to 'find other options' faster than their colleagues and it becomes a race to not be the last one off the sinking ship.
1_2__3 - while I agree with your overall thesis, I think it's reasonable to bring up self driving cars since they are in the original article, after all.
> my car drives 95% of my commute.
In the context of the taxi market, "self driving" means 100%. If I call for a self-driving cab, it needs to reach me on its own.Getting to 100% looks like it's going to be pretty hard, despite the endless stream of articles insinuating otherwise. A car that drives into oncoming traffic 1% of the time isn't good enough.
It would be really interesting to see the early pitch decks for Uber - especially the series A and B slides. I would be inclined to bet that autonomous vehicles do not make an appearance until much later.
The third point tying them together is Uber's faith that (2) is false. That is yet another indicator that Uber won't make it - their optimism is not well founded.
No. Why?
>if Uber is planing to rely on self driving cars they're already dead.
There's no discussion to be had there.
There's tons of discussion to be had about whether Uber can tweak their current business model (i.e. drivers) to be profitable.
Let's take Singapore as an example Core business you need to compete against the home-grown champion Grab, costing money. Basic strategy question: Diversify or Focus since loss leader does not work. Solution: Diversify.
The problem is the moment you start UberEats you are competing with Foodpanda, Deliveroo, etc. Competition costs money. Groceries delivery? You are competing with RedMart et al Document delivery? GogoVan, Zap.
The problem with that strategy is that it takes the focus off the core business -> You lose China to Didi, you lose India to Ola.
Voila, just like this Uber is not dominating the main global growth markets. If they now slow their growth by focusing their investors bail out since the "storyline" is not working anymore.
Seems to me like a lose/lose situation for Uber