What's your point? The article is about how to make existing Windows UWP apps work on mobile form factor displays and devices. It doesn't sell anything or attempt to persuade people to port their apps to Windows.
All though in this case, it's got a good makeup job.
You're strawmaning here. It's an advertisement masquerading as an article to skirt HN guidelines.
It's okay to "advertise" your work, as long as you disclose your affiliations so readers are aware of possible biases.
Misleading readers (such as clickbait) goes against that.