After reading your comment I immediately tried to visit the page and was very disappointed to see that the content was now being displayed directly. But just as I was about to close the tab I was placed in the queue! Hooray! :)
Right? I thought the exact same thing. Seems like the time and effort and expense it takes to build a queueing system could be put into building a site that could handle infrequent heavy loads.
[0] http://metro.co.uk/2016/04/13/how-very-english-visitors-to-t...
Presumably the Royal Mint experience similar demand peaks occasionally when limited-release collectable coins go on sale?
This is the equivalent of ticketmaster not letting you see pages with lists of upcoming performances without waiting in a queue.